3 Sections
15 Lessons
3 Weeks
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Module 1 – Planning and Research
5
1.1
1.1 How to Utilize Social Media
1.2
1.2 Client Briefs
1.3
1.3 Target Markets
1.4
1.4 Personas
1.5
1.5 Competitive Analysis
Module 2 – Creating Content
4
2.1
2.1 What is the right content for you
2.2
2.2 Images
2.3
2.3 Video
2.4
2.4 Live Videos Engagement
Module 3 – Analytics and Automation
6
3.1
3.1 What are analytics and how to use them
3.2
3.2 Free analytics available
3.3
3.3 Paid services to consider
3.4
3.4 Finding the Right Hashtags
3.5
3.5 What is automation
3.6
3.6 How to best use automation
Social Media Digital Marketing
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